Home Beauty Products SUSTbeauty: The Cool New Website For Eco-Friendly & Cruelty-Free Products – Refinery29

SUSTbeauty: The Cool New Website For Eco-Friendly & Cruelty-Free Products – Refinery29

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The brand new beauty website, which brings together skincare, haircare, body care and makeup, was launched by former beauty buyer, Zahra Broadfield. Her aim is to bring about positive change in an industry that so many people love, but is often incredibly excessive. “Beauty is a category that is responsible for so much waste, from plastic packaging to damaging chemicals,” she told R29. “I couldn’t find a retailer really leading the conversation around responsible beauty in a way that felt satisfactory to me as a consumer, so I launched one.”

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